Sponsorship Opportunities
Updated 12-16-2015
Thank you for your interest in providing sponsorship for the
events of the Memphis Runners Track Club (MRTC).
We are a non-profit organization in our 36th year. We were
the first running club to be established in Memphis and are
the grass roots of running in Memphis and the surrounding
areas. We belong to noteworthy national organizations -
Road Runners Club of America
www.rrca.org
and
USA Track and Field
www.usatf.org.
We are an all-volunteer board and our mission is to promote
running in all its many ways, which are road races,
established training group runs, track and speed training,
children's running programs and races, trail running,
women's running programs, and quarterly social events with
a running theme.
Our passion is running and our goal is to bring others to a
healthier lifestyle though running. Sponsorship of our
events provides visibility of your company or product to our
over 3600 members. Our website,
www.memphisrunners.com
receives an average of over 36,000 hits per month.
In addition to the 20+ races that the club puts on for our
members each year, we also serve as a finish line timing
contractor for some 60 to 80 races annually and provide
miscellaneous services and guidance to race directors to
make their race a success.
We have seen that the demographics for people who run in
these events are very impressive with high education levels
and well above average income. These are the people you will
reach in promoting your products and services through our
Sponsorship Program. We look forward to making this happen!
We hope this packet answers any questions you may have and
are excited to work with you!
Do not hesitate to contact us with any questions.
Sincerely,
Steve Spakes, MRTC Board Of Directors/Sponsorship Chair
stevemrtc@gmail.com
There are 4 main events for which there are sponsorship opportunities
this year. They are:
-
The MRTC E.J. Goldsmith Jr. Memorial Road Race Series
-
Begins in July and continues with a series of two 5K runs,
two 5 mile runs, two 10K runs, two 10 mile runs, and two
half-marathons every other Sunday through November.
All entrants of the series will receive a commemorative garment
halfway through the series (in September); sponsor names or logos
will be printed on the garments. Road Race Series entrants are
encouraged to run all 10 races, by earning coveted rewards such
as the Road Race Series Road Warrior trophy, recognition at our
Annual Holiday Party (in January), and recognition in the
Roadrunner newsletter throughout the series. In addition, any
entrant who completes one race of each distance is eligible for
a competitive award; any entrant who completes any six races is
guaranteed a Finisher garment at the Holiday Party in January.
Past registration has averaged over 1,600 registrants.
Women Run Memphis - Training program and 5K run / walk.
-
The Memphis Runners Track Club is proud to host a women's running
clinic and EXPO on running in July, followed by an 8-week training
program. The program is designed for beginner and intermediate
runners. At the end of the sessions, each participant is able to
complete a 5K. To celebrate the conclusion of the event, the MRTC
Women Run Memphis 5K is held in September.
MRTC Kids!
-
This program is one of our most popular events, reaching our
younger audience (13 and under can participate). We conduct 4
training sessions, twice a year, with "graduation" races in March
and October. The two races draw over 400 friends and family for
a good old fashioned cookout at the MRTC Annual Spring Mile and
the MRTC Fall quarterly event. The spring event is held at the
Rhodes College track in March and the fall event is held in
October at Overton Park.
The Frank Horton Memorial Winter Off Road Race Series
-
A series of four races run on separate Sundays during the months of
January and February. The four off road races: 3K, 5K, 8K and 10K
in length each guarantee to challenge the most experienced
runners! Proceeds go toward the MRTC running scholarship fund in
the name of the late Frank Horton. Awards are presented at the
MRTC Spring Mile.
Package A
Sponsorship of $1,500 or more in-kind* or cash.
As a premium sponsor you will receive:
-
One full page color ad in the official MRTC club magazine,
The Roadrunner, for 6 months - a $1,740 value. Responsibility
for arranging this with our editor lies with you.
-
A featured listing on our website
www.memphisrunners.com
for 12 months (approximately 35,000 hits per month)
-
Your logo on the back of the event shirt
-
You may have booth space, hang signage and have your materials
on display at the event; however this must be initiated and
staffed by your organization as our events require all hands
on deck for our in-house volunteers to manage the race.
-
A reserved table for 8 persons at our annual holiday party
with a table display sign
-
4 free passes, with all benefits included, to participate in
the event (ie: four race registrations)
-
A free subscription to the Road Runner Magazine for one full
year
-
Your donation is tax-deductible under the 501(c)(3)
designation to the extent allowed by law and we will provide
our tax ID at your request.
Package B
Sponsorship of $1,000 - $1,499 in-kind* or cash.
As a sponsor you will receive:
-
One half page ad in the RoadRunner magazine for 6 months - a
$1,320 value. Responsibility for arranging this with our
editor lies with you.
-
A listing on the website at
www.memphisrunners.com
for 6 months (approximately 35,000 hits per month).
-
You may have booth space, hang signage and have your materials
on display at the event; however this must be initiated and
staffed by your organization as our events require all hands
on deck for our in-house volunteers to manage the race.
-
Your logo on the back of the event shirt
-
2 free passes to participate in the event (ie: two race
registrations with all benefits included)
-
4 tickets to the Holiday Party
-
A free subscription to the RoadRunner magazine for one full year
-
Your donation is tax-deductible under the 501(c)(3)
designation to the extent allowed by law and we will provide
our tax ID at your request.
Package C
Sponsorship of $500 - $999 in-kind* or cash.
As a sponsor you will receive:
-
A half-page ad in the RoadRunner magazine for 2 months - a
$500 value. Responsibility for arranging this with our
editor lies with you.
-
A listing on the website at
www.memphisrunners.com
for 6 months (approximately 35,000 hits per month)
-
Your logo on the back of the event shirt
-
1 free pass to participate in the event (ie: one race
registration)
-
2 tickets to the Holiday Party
-
A free subscription to the Road Runner Magazine for a year
-
Your donation is tax-deductible under the 501(c)(3)
designation to the extent allowed by law and we will provide
our tax ID at your request.
The Small Print
* In kind donations: goods and services for which the retail,
fair market or purchase value equals the amount in question.
All in kind donation requests are subject to approval by
Sponsorship Committee and/or the MRTC Board.
A sponsorship donation can be made up of a combination of
cash and in-kind donations if applicable.
For the RoadRunner newsletter ads, it is the sponsor's
responsibility to give camera-ready artwork of the ad to the
editor of the RoadRunner by the 1st of the month preceding
the desired publication issue. This deadline should be
considered to be firm although the editor occasionally has
some latitude depending on the mix of weekdays and other
factors.
Specs
- Preferred formats are PDF, JPG or TIF.
- Resolution should be 300 dpi minimum, at actual size.
- Color format: CMYK (not RGB).
- Fonts must be embedded where applicable.
-
Sizes
- Full page ads with bleed: 8.75" x 11.25"
- Full page ad, no bleed: 7.75" x 10.25"
- Half page ad, no bleed: 8.75" x 5.25"
For t-shirts, banners and other printed or web based
marketing, it is the sponsor's responsibility to provide
logo, art, or product/service description.
All advertising/marketing opportunities provided by MRTC
will be in effect after full sponsorship payment has been
received unless specified otherwise in a written agreement.
MRTC does not offer exclusive sponsorship rights under the
above mentioned opportunities; however a special arrangement
can be discussed with the sponsorship committee and would be
taken under consideration by the MRTC board if so desired.
A whole new pricing and benefits structure would take effect.
We offer our sponsorships to the community at large on a
first come - first served basis. There is no limit to the
number of sponsors unless specifically negotiated and agreed
upon by the Sponsorship Committee and/or MRTC Board.
MRTC reserves the right of refusal of a sponsorship proposal
that may not be an appropriate fit for our organization as
determined by the Sponsorship Committee and/or the MRTC Board.
MRTC does NOT release our membership database. However we
can reach our members via the RoadRunner newsletter and the
occasional broadcast email at our discretion.